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How to Update Price Text in a Product Video

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Published July 25, 2026 · Reviewed by Wipe AI

Video frame with burned-in textSame frame after Wipe AI removed the textOriginalWipe AI

How it works

1

Upload your video

Drop an MP4, MOV or WebM file. No sign-up needed to open the editor.

2

Let AI find the text

Automatic mode detects captions and subtitles, or draw boxes over exactly the words you want gone.

3

Preview and download

AI rebuilds the background frame by frame. Check the result, then download a clean MP4.

When this workflow is useful

E-commerce teams use this method when prices, currencies, discounts, bundles, or promotional dates change but the underlying product footage is still useful.

Recommended workflow

Include currency symbols, crossed-out values, shadows, and price-card backgrounds in the cleanup region. Match the replacement’s typography, contrast, safe area, and display duration to the updated campaign.

  1. Confirm that you own the video, hold a suitable license, or have explicit editing permission.
  2. Keep an untouched copy and look for the original clean master or editable project.
  3. Choose the smallest region and shortest time range that contains the visible element.
  4. Preview a difficult section before processing the complete video.
  5. Review edges, motion, faces, text, and audio before publishing the result.

What makes this case difficult?

Pricing claims can be regulated and time-sensitive. The new video must match the landing page, region, tax treatment, stock status, and campaign dates when it is published.

Quality principle: AI generates a plausible background from visible context. It does not reveal or recover pixels that were permanently hidden in every frame.

Source-first alternatives

Cover the old card with a new solid graphic, crop the pricing panel, or link viewers to a live pricing page instead of burning a frequently changing amount into future videos.

How to judge the preview

Watch the result once at normal speed, once at half speed, and then inspect scene changes frame by frame. Look for flicker, repeated texture, warped straight lines, softened faces, color shifts, and compression around the selection. If the difficult frames fail, reduce the region, split the timeline into scenes, or choose a source-first alternative.

Authorized use: Only edit footage you own, license, or are permitted to modify. Removing a visible element does not remove copyright, attribution, privacy, disclosure, or platform obligations.

Frequently asked questions

Can Wipe AI help with update price text in a product video?

To update a burned-in price, first verify the current offer and locate the editable project. If the project is unavailable, reconstruct the old price region and add the new amount as a separate, editable text layer. Only process videos you own, license, or have permission to edit.

Will the result be identical to the original hidden background?

No. Inpainting estimates pixels that are not visible. A clean source or editable project preserves the real background and should be the first choice.

Should I process the whole video immediately?

Test a short, difficult section first. Check the result at normal speed and frame by frame before spending credits on a long file.

Does editing a visible mark give me rights to the video?

No. Technical editing does not change copyright, licensing, attribution, privacy, or platform obligations.

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